- Our patients are older. Are they really using ChatGPT?
- Some are, but the bigger shift is who researches for them: adult children in their forties and fifties routinely ask AI “where should my mother get hearing aids?” and bring the answer to the family decision. Add Google's AI Overviews, which appear on ordinary Google searches your patients already run, and AI answers now sit in front of both generations.
- How do I compete with Costco and the big chains in AI answers?
- On local proof. AI engines cite Google reviews, Healthgrades, HearingTracker, and detailed local service pages. Those are surfaces where an independent center with strong reviews and real expertise content can out-cite a warehouse club. Tibly shows exactly which sources each engine relies on in your market, so you invest where an independent actually wins.
- Does this involve any patient data?
- No. Tibly only tracks public information: the answers AI engines give to publicly asked questions, and public profiles like Google reviews, Healthgrades, and licensure listings. We never touch patient records, audiograms, or anything covered by HIPAA. Nothing connects to your office management system.
- We already do local SEO. What does this add?
- Local SEO gets you into map packs and link lists. AI answers are a different surface: the engine recommends 2–3 providers by name, synthesized from sources it trusts, and your map ranking doesn't directly transfer. Tibly measures that recommendation (who got named, where, citing what) and drafts the content that changes it.
- What does it cost?
- Start with a free report: we run the questions hearing aid buyers in your area ask and show you who every major AI engine recommends right now. Daily tracking with competitor scoring and drafted fixes starts at $149/month. No contracts; cancel anytime.